Monday, January 31, 2011

Keyword Density in Search Engine Optimization

Keyword density is an indicator of the number of times the selected keyword appears in the web page. Content writer should be careful enough while adding keywords to the content.

Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other; keywords. Without this foundation, you may be wasting all your time and resources. Proper keyword research should be the basis of your optimization.

Keyword tools are important in saving you time and money, so take advantage from them as much as possible. They can help you locate many associated words you may never have considered. Keyword tool is also helpful for creating efficient keywords for the content and merging them to build key phrase as well.


 Following tips should be followed by the content writers in Search engine optimization:

       Keywords shouldn't be over used.         
  • Specify the degree to which any keyword can be impregnated, and also the positions where they are to be stuffed.
  • Keyword density is always expressed as a percentage of the total word content on a given web page.
  • Should be just sufficient enough to appear at important places.
  • The accepted standard for a keyword density is between 3% and 5%.
  • Use keyword which is relevant to the text.
  • Key word should be precise and meaningful. 
  • It should be compatible enough to compete others especially in case of Pay per Click.
  • And it should also be the popular one.
  • Do not anchor the keyword in the first or the last line of the text.